What is eMarketing?
موقع اسعار الادوية في مصر اعرف سعر أي دواء تحديث بآخر الأسعار
eMarketing is any marketing done online via websites or other online
tools and resources.
Digital marketing is an umbrella term for the marketing of products
or services using digital technologies, mainly on the Internet, but
also including mobile phones,
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موقع اسعار الادوية في مصر اعرف سعر أي دواء تحديث بآخر الأسعار
eMarketing is any marketing done online via websites or other online
tools and resources.
Digital marketing is an umbrella term for the marketing of products
or services using digital technologies, mainly on the Internet, but
also including mobile phones,
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eMarketing can include paid services while other methods are
virtually free. A wide variety of eMarketing methods are at your
disposal, including: direct email, SMS/text messaging, blogs,
webpages, banners, videos, images, ads, social media, search
engines, and much, much more.
Pre requisites: Your company should have an online presence before
engaging in any eMarketing. Your company presence can be a website,
a blog, an e-store or other online space to which your eMarketing
will lead people – your potential customers. Your company should
have direct control over the content of your online presence and it
should explain your company’s brand, provide contact information and
other content that will encourage and enable your online visitors to
do business with you.
If you need to create a website or online store visit the Selling
Online eBusiness tactic website for website builders or store
builders.
Not sure WHY you need to use any of these methods? Visit Why
eMarketing for the top reasons you need to eMarket.
What are the main eMarketing activities?
There are several main categories of eMarketing activities.
Businesses may choose to engage in several or all of the eMarketing
activities depending on the goals of the company, product types,
target market, company capacity and other decision-making criteria.
See the eMarketing Plan page for more choosing the methods that make
sense for your business.
Definitions of other critical eMarketing components
The tools described below are not marketing methods themselves, but
are necessary for creating a successful marketing campaign.
.[1]
The way in which digital marketing has developed since the 1990s and
2000s has changed the way brands and businesses utilize technology
and digital marketing for their marketing.[2] Digital marketing
campaigns are becoming more prevalent as well as efficient, as
digital platforms are increasingly incorporated into marketing plans
and everyday life,[3] and as people use digital devices instead of
going to physical shops.[4][5]
Digital marketing techniques such as search engine optimization
(SEO), search engine marketing (SEM), content marketing, influencer
marketing, content automation, campaign marketing, data-driven
marketing[6] and e-commerce marketing, social media marketing,
social media optimization, e-mail direct marketing, display
advertising, e–books, optical disks and games, are becoming more and
more common in our advancing technology. In fact, this extends to
non-Internet channels that provide digital media, such as mobile
phones (SMS and MMS), callback and on-hold mobile ring tones
What are analytics?
Overview of Google Analytics ( click here for the 40 minute how to
video)
Analytics refers to analyzing data to measure the success of your
program. The data is collected by your website, platforms or 3rd
party systems like Google Analytics. You can view your email
analytics in 3rd party systems like Constant Contact to see how many
people opened the emails and clicked on links or content.
Website analytics shows you where people came from, what they did on
your site, how long they were there, and more. This helps you decide
if your marketing campaign is working and how well your web presence
is performing.
What is target market and marketing optimization?
Target market is the group of the population you are trying to reach
to buy your product or service. They should be distinguishable by
demographic factors such as age or gender and, increasingly
important, by their interests, values, needs, and beliefs. It is
critical that your company understand the motivations and behaviors
of your target audience to support development of a successful
campaign. Your company needs to know where your target market is
online, what they will respond to and share with others, and what
will motivate them to take action on in regard to marketing
messages. Different eMarketing methods may work better for some
market segments than others.
